Brand Name
- Vraj:bhoomi
Founded
- 2013
Founders
- Bhoomi Dani
- Priyam Shah
Headquarter
- Ahmedabad, India
About
Vraj:bhoomi is a sustainable fashion brand. It creates a range of clothing items, footwear, bags, textile jewellery, and home decor products. Its manufacturing is primarily manual, i.e., handmade, resulting in a lower carbon footprint and makes Vraj:bhoomi a better alternative to fast fashion and regular.
Good Initiatives by Vraj:bhoomi
🧵 Fine fabric for a fitter future - It's widely known that fashion industry is amongst the largest polluter. Tonnes of clothes end up in landfills each year and because most of them are made with non-biodegradable fabrics it chokes our planet. Vraj:bhoomi uses natural fabrics that are completely biodegradable. A better initiative for a better tomorrow.
👚 Dyes that delight - They use nature and plant derived materials to dye the fabrics. Also, they are hand dyed which further lowers their carbon footprint.
👨🏻🎨 Hand block printing - This art has been on a decline, but off-late sustainable brands like Vraj:bhoomi are reviving it. This good initiative is enabling desert artisans from the Kutch region to practice and preserve their fine art.
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